Membership Benefits & Privileges
Training, Seminars & Education Programmes
Pertinent training sessions and seminars to enhance customer service, telephone skills, personal deportment, retailing, visual merchandising and etc are conducted regularly for members’ staff to improve their level of service and knowledge in retailing updates affecting the retail industry, in particular. Some of those conducted in 2013 are:
- Sales Performance Training
- Power of Direct Relationship Selling
- Personal Image Care
- Accounting & Taxation
- Business Communication
- Social Media
- Customer Care & Service
- Monthly Meetings: Continual Updates
Our monthly meetings and regular events provide members with updates on the latest development in the retailing industry as well as the opportunity to network and socialize with fellow retailers and business partners. Monthly meetings are held for members to help improve your business & management.
Overseas Business Opportunities & Study Tours/Inter-companies Study Visits
Oversea business trip and trade missions help members in exploring business opportunities overseas. These business visits are organized to provide the opportunity and exposure for MRCA delegates to learn from the various successful entrepreneurs and to network with different level of investments opportunities. In participating as a visiting delegation, Malaysian businesses can promote and exchange business contacts and also experience and the business models. Members’ logos are displayed on the MRCA banner and the business trip news will be broadcasted on TV or newspaper. The trips form part of MRCA long-term objectives to promote and explore business opportunities beyond the shores of Malaysia. Members’ logo will display on the banner and the business trip news will be broadcasted on TV or newspaper
MRCA believes Malaysian retailers have all the makings of a world-class retailer at par with the world’s best. The annual “anniversary and awards banquet” and the “8TV Entrepreneur of the Year” are two major events that seek to recognize Malaysian retailers who have epitomized the model of a successful retailer in terms of national and global growth and those who have excelled in store design and visual merchandising. MRCA recognizes outstanding members for their contributions and support towards the retail-chain industry. MRCA is very confident that these awards in recognition of outstanding members will further motivate them to continuously improve and innovate themselves to be top achievers in the industry.
Aside from its dynamic composition of key players in the retail industry—retailers, wholesalers, distributors, suppliers, manufacturers, the MRCA is also affiliated with other large influential business organizations like the Malaysian-German Chamber of Commerce & Industry (MGCC), and the Association of Chain & Franchise Promotion, Taiwan.
Events, Networking & Market Information
Events organized by MRCA is a night of networking and a platform for members and corporate leaders to gain better insights on improving productivity as well as strategies in enhancing business operations by inviting guest speakers. In addition, there are guests from various retailing sectors, shopping malls, property development, retail industries and government officials attended. The highlight events of MRCA are:
- MRCA CEO Night
- MRCA Anniversary & Awards Banquet
- MRCA Chinese New Year Celebration
- MRCA Council Installation Night
- Media Night
- 8TV Entrepreneur Awards Night
Collaborations: Joint Marketing & Shared Resources
By sharing and cross-referencing, members are continuously implementing joint marketing activities and sharing costs to tap onto each other’s customers and seeking new customers. MRCA has a lot to offer in terms of input and practical training and is committed to the professionalization of the retail industry.
A few ongoing collaborations are:
- ICOE MRCA STRUCTURED INDUSTRIAL TRAINING PROGRAM” Collaboration between UUM, Segi University and MRCA
- RETAILERS CAPEX SOLUTION” Collaboration with CIMB Bank
- 38 HOURS FREE CALLS” Collaboration with Maxis
- 8TV ENTREPRENEUR AWARDS NIGHT” Collaboration with Media Prima Media Night
- MRCA NEWS MAGAZINE” FOR MALAYSIA’S RETAILING, LICENSING & FRANCHISING INDUSTRIES Collaboration with MPH Publications & many more!
Promotion & Marketing of Members
MRCA publishes a number of specialized publications to cater to the different needs of its members. With MRCA’s intention to bring to its members the latest news, promos and announcements the fastest way possible, MRCA has come up with MRCA Weekly E-News, an electronic newsletter blasted out every Monday that serves as a platform for members to provide and market their company updates, news, promotions, announcements, events, etc, – FOC. It also gives a brief and updated summary of any upcoming events/activities as well as provides information regarding past events, MRCA organized training sessions, etc.
In addition, MRCA constantly updates its’ Facebook page and website with news that recognize all our retail members whether it be through winning awards, media publications, attending or organizing events, member company promotions and many more. MRCA members are privileged to have such a wide scale of exposure as they also gain a ton of media coverage. To further promote members, their logos are displayed on MRCA bunting, website, newsletter, magazine, presentation and others (if any).